I'm a surfer, climber, photographer, filmmaker, magazine publisher and in my work life I'm the Director Of Content Strategy at Anomaly.

My speciality lies in creating and delivering innovative consumer engagement strategies. I combine my background in publishing with my experience in innovation and design thinking to build strategies that enable brands to build relationships with the consumer in the social and mobile age.

In my current role I work with clients such as New York Life, Johnnie Walker, Crown Royal, Sally Hansen.


This is my story.